Mountain Bike Advocacy 101

Have you ever wondered who makes your favorite mountain bike trails possible, or how you can help protect and improve them? This course will guide you through the essential principles of mountain bike advocacy, empowering you to become an active supporter or leader in your trail community. You'll learn what advocacy means, why it matters, and how to take practical steps to make a difference, whether you're just starting out or ready to launch a campaign. Through engaging lessons, you'll gain the knowledge and skills to build coalitions, communicate effectively, and help shape the future of mountain biking in your area. 

After this course, you will: 

1. Understand mountain bike advocacy, explain its importance in securing and protecting trail access.
2. Apply core advocacy principles to effectively leveraging Grassroots and Grasstops strategies, and successfully employing diverse communication methods.
3. Differentiate between proactive and reactive advocacy and understand why a strong foundational plan is necessary to turn reactive moments into successful opportunities rather than setbacks.